Navigating the
Creative Landscape
Advertising & Marketing
Marketing to consumers has evolved significantly with the advent of technology and social media. Our attorneys leverage their expertise in advertising, media, technology, data, and intellectual property to help companies negotiate multi-platform deals; navigate advertising regulations and standards; and leverage social media presence.
- Media buys
- Custom/branded content and brand integration
- Native advertising
- Content licensing and review
- Federal Trade Commission (FTC) compliance
- Talent agreements & influencer contracts
- Adtech relationships: data measurement and analytics
- Sponsorships, events and other brand activations
- Marketing services, including promotions, fulfillment, and public relations
- Affiliation marketing
- Compliance training for in-house and legal marketing departments